With Gmail you can send to roughly 500 recipients per day. This limit is a daily sending ceiling set by Gmail to prevent abuse, and it covers the emails you have sent in the last 24 hours. In this article we explain exactly how the limit works and how you can safely send to larger lists.

Short answer: The Gmail daily sending limit is around 500 recipients per day. The limit is counted by number of "recipients", and when exceeded, sending temporarily stops without your account being closed.

What exactly is the Gmail daily sending limit?

Gmail applies a 24-hour sending ceiling to every account. This ceiling is roughly 500 recipients per day. An important detail: the limit works by the number of recipients you reach, not by the number of emails you send. So two separate emails you send to 250 people each count as 500 recipients in total.

What happens if the limit is exceeded?

When you exceed the daily limit, Gmail temporarily stops sending. This usually lasts 24 hours, and once the period is over you can resume sending from where you left off. Your account is not permanently closed; however, frequently pushing the limits and receiving spam complaints can negatively affect your account's reputation.

Ways to stay within the limit

  • Spread sending across days: If your list is larger than the daily limit, split sending over several days; for example, you can spread a list of 1,500 people over at least three days.
  • Keep your list clean: Invalid addresses both waste your limit and lower your reputation.
  • Send with permission: Keeping the complaint rate low keeps your account within a safe range.

How to send to large lists

If your list exceeds 500, the most practical approach is to use a tool that manages this for you instead of splitting sending across days by hand. Ulakhane sets sending limits to stay below the Gmail ceiling, so you can send in bulk from your own Gmail account without putting it at risk. You can see how it works in the guide to bulk email with Gmail, and for the general steps you can look at how to send bulk email.

Conclusion: Gmail's daily limit of around 500 recipients is more than enough for most small and mid-sized lists. For larger lists, spreading sending across days or using a tool that automatically respects the limit protects both your deliverability and your account's safety.

Frequently asked questions

How many emails can I send per day with Gmail?
With Gmail you can send to roughly 500 recipients per day. This limit applies to the emails you have sent in the last 24 hours.
What happens if I exceed the Gmail sending limit?
When you exceed the limit, Gmail temporarily stops sending, usually for 24 hours. Your account is not closed; you can resume sending once the period is over.
Is the limit counted by "recipient" or by "email"?
The limit works by number of recipients. A single email you send to 100 people counts as 100 recipients.
How do I email more than 500 people?
By spreading sending across days, or by using a tool like Ulakhane that automatically respects the daily limit. Ulakhane plan limits are set to stay below the Gmail ceiling.

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